Struq builds and runs an AI system around your current software and team. It handles calls, questions, and follow-up around the clock, so more of the patient demand you already have keeps moving toward a booked consultation.
30 minutes. No prep. One clear recommendation.
Four Common Leaks
Your practice may already be generating enough cosmetic interest. Consultation opportunities are missed when calls go unanswered, responses are slow, follow-up stops, or financing and treatment questions wait without the right handoff.
Prospective patients may contact another practice before your team can respond.
Interest fades when the next step takes too long.
One reply is sent, but no one consistently owns what happens next.
Financing and treatment questions wait without the right handoff.
Why Struq
Struq keeps open inquiries visible, prioritized, and moving, even when the front office and treatment coordinators are busy.
Every inquiry in one view
Calls, forms, texts, and previous conversations stay connected.
The right inquiries move first
Treatment interest, timing, previous activity, booking intent, and known blockers help determine what needs attention now.
The next approved step runs
Follow-up continues without depending on staff memory.
Full context at handoff
Coordinators see the history and why they are needed.
Every eligible inquiry has a next step
Eligible inquiries receive an approved action, handoff, status, or clear outcome.
Weekly movement stays visible
See what moved, what needs the team, and what improves next.
Your Software Stays in Place
Struq connects to your practice management, scheduling, and patient communication systems and runs the follow-up around them. Nothing gets replaced, and your team never has to learn a new platform.
The Work Itself
Written in your practice’s voice, sent inside your approval rules, timed while interest is still warm. Clinical questions are never answered by the system; they go to the doctor with the full context.
Patient · Phone message · Mon 12:12 PM
Struq · Approved reply · Your practice’s number · Mon 12:19 PM
Patient · Mon 12:31 PM
Consultation booked · Thursday 1:40 PM
Full history prepared for your front desk. A clinical question here would have routed to the doctor instead.
Answers incoming calls
Answers when the front desk is busy or closed.
Makes outbound calls
Approved follow-up calls inside your rules, recorded.
Sends and answers texts
From your practice's number, in your practice's voice.
Sends and answers emails
Approved follow-up from your practice's address.
Responds to web forms
Every new inquiry gets a fast, approved reply.
Books consultations
Offers open times and confirms on your calendar.
Hands off to the doctor
Clinical questions routed with the full history.
Logs every action
Everything recorded and reported every Monday.
The same follow-through on the best day and the worst day. Nothing depends on someone remembering.
Find Your Booking Opportunity
Estimate the consultation opportunity tied to cosmetic inquiries that do not currently reach the calendar.
Based on the numbers you enter, using a deliberately conservative assumption that 15% of non-booking inquiries could be recovered into booked consultations through faster response and consistent follow-up. The result applies the average potential cosmetic case value to those recovered consultations as an illustrative opportunity, not expected revenue.
$140,400
Estimated opportunity worth inspecting
This estimate is directional. Not every inquiry will book a consultation, attend, accept treatment, complete treatment, or generate revenue. Results should not be assumed to be attributable to Struq alone.
See which cosmetic opportunity is worth inspecting first.
How Struq Runs It
Your weekly operating record shows consultation movement first, followed by the actions, handoffs, and improvements behind it.
Week ending June 30
Sample · Illustrative Data16
Cosmetic consultations booked
11
Missed calls recovered
caught and followed up
8
Coordinator handoffs
with full context prepared
71
Inquiries with clear outcomes
booked, handed off, declined, or assigned a next step
| Inquiry | What Struq understood | What Struq ran | What changed | What happens next |
|---|---|---|---|---|
| Website form about veneers | High booking intent Recent, nonclinical consultation request. | Offered an available consultation time | Consultation booked Prospective patient confirmed. | Confirmation follow-up Within 24 hours. |
| Missed call from a prospective patient | No prior booking, first outreach | Sent an approved booking option | Consultation scheduled | Resolved No further action needed. |
| Social message about clear aligners | General interest Not yet ready to book. | Offered the next approved step | Conversation reopened Prospective patient replied with questions. | Coordinator handles clinical questions |
| Financing question on an open inquiry | Questions about timing or financing | Prepared the context and routed it | Routed to the coordinator | Coordinator responds to financing questions |
What changed
Consultation booked
Prospective patient confirmed.
Website form about veneers
Understood
High booking intent
Struq ran
Offered an available consultation time
Next step
Confirmation follow-up within 24 hours
What changed
Consultation scheduled
No further action needed.
Missed call from a prospective patient
Understood
No prior booking, first outreach
Struq ran
Sent an approved booking option
Next step
Resolved
What changed
Conversation reopened
Prospective patient replied with questions.
Social message about clear aligners
Understood
General interest, not yet ready to book
Struq ran
Offered the next approved step
Next step
Coordinator handles clinical questions
What changed
Routed to the coordinator
Prepared for the coordinator to respond.
Financing question on an open inquiry
Understood
Questions about timing or financing
Struq ran
Prepared the context and routed it
Next step
Coordinator responds to financing questions
What needs your team
Clinical, treatment, planning, suitability, pricing, or other sensitive decisions.
What Struq learned
Patients with a clear booking request respond better when available consultation times appear earlier.
What Struq improves next
Offer approved consultation times earlier for similar inquiries.
What needs your team
Clinical, treatment, planning, suitability, pricing, or other sensitive decisions.
What Struq learned
Clear booking requests convert better when available consultation times appear earlier.
What Struq improves next
Offer approved consultation times earlier for similar inquiries.
Illustrative practice and data. This shows the format and level of detail in the weekly operating record.
How Each Leak Gets Closed
Struq treats each inquiry differently based on treatment interest, timing, previous activity, financing questions, and when your team is needed.
A prospective patient called and no one answered. They may contact another practice before your team can follow up.
What Struq changes
Struq connects the missed call to any prior inquiry activity, understands where this person is in the process, and moves the approved next step while interest is still present.
Business result
The missed call is recovered and the prospective patient receives an approved consultation-booking step.
Clinical questions always route to licensed staff.
A prospective patient asked about financing options and is waiting. Questions that go unanswered often stop the booking.
What Struq changes
Struq identifies that a financing question is blocking progress and routes it to the treatment coordinator with the full conversation context so the handoff is immediate and informed.
Business result
The financing question reaches the treatment coordinator with the relevant context so the inquiry can continue.
Financing decisions always remain with authorized staff.
A cosmetic inquiry came in and showed clear interest but never booked. One reply was sent and follow-up stopped.
What Struq changes
Struq recognizes that intent was present but a booking did not happen, and keeps approved follow-up moving until the prospective patient books, declines, or needs the team.
Business result
The inquiry reaches a consultation booking, handoff, decline, or clear next step.
Pricing and clinical exceptions always route to staff.
A prospective patient expressed interest in treatment but needs time. Without consistent follow-up, this inquiry goes quiet.
What Struq changes
Struq recognizes that the decision is ongoing and maintains approved contact at the right intervals until the inquiry has a clear outcome or clearly needs the coordinator.
Business result
Longer-cycle inquiries remain visible without being over-contacted.
Treatment decisions always remain with the practice.
EXPAND AFTER PROOF
Once the first consultation-booking system is working, Struq can extend the same managed operation into adjacent patient and practice workflows.
Response and booking
New inquiries, missed calls, follow-up, and consultation scheduling.
Clinical decisions remain with licensed staff.
Consultation readiness
Forms, records, deposits, financing handoffs, and appointment preparation.
Reduce friction before the consultation.
Unscheduled treatment
Open treatment plans, coordinator follow-up, and clear dispositions.
Treatment decisions remain with licensed staff.
Reactivation and recovery
Dormant interest, cancellations, no-shows, and approved re-engagement.
Approved re-engagement only.
Trust and Control
The system operates only within your approved language and authority rules. Clinical, treatment-planning, financing, pricing, insurance, sensitive, or ambiguous questions go to the right person with the relevant context.
Built Around Your Business
Struq works around your current software, team, and patient journey. Start with one measurable problem and expand only after the first system proves value.
Your software stays
Connect only the systems required for the first scope.
Your voice stays yours
Approved messaging, tone, and patient-facing language remain yours.
Your team stays in control
Judgment, approvals, and sensitive decisions remain human.
One system first
Start with a clearly defined cosmetic-consultation outcome.
Managed after launch
Struq monitors the system, reports what moved, and improves priorities, timing, messaging, and handoffs after launch.
Expand after proof
Add adjacent workflows only after the first result works.
One System First
Your team makes a few decisions. Struq builds, launches, runs, and improves the system.
We start with one high-value cosmetic consultation path, prove the result, then expand.
Find the opportunity.
Identify where patient interest is being lost and define the result to improve.
Connect what matters.
Bring together the channels, software, rules, and people needed to move the work.
Build around your practice.
Configure the system around your language, priorities, handoffs, and clinical boundaries.
Launch and improve.
Begin operation, measure what moves, and start weekly improvement.
Get the first system scope, success measure, and investment.
Common Questions
No. Struq handles repeatable response and follow-up so your team can focus on patients, judgment, treatment conversations, and decisions that require a person.
No. Messaging may be one interface, but Struq reviews the wider inquiry context, prioritizes what matters, runs approved actions, records outcomes, and improves the system through ongoing operation.
The routine path stops and the question goes to the appropriate dentist, treatment coordinator, or authorized team member with the relevant inquiry and conversation context. Diagnosis, suitability, treatment recommendations, treatment planning, financing decisions, pricing exceptions, insurance determinations, and final case decisions remain with your practice.
Yes. Your practice defines the approved messaging, tone, consultation-booking rules, authority levels, escalation paths, and actions that require human review.
Struq is designed to work around the communication, scheduling, CRM, and practice systems already in place where integration is practical. When the available systems and identifiers allow it, Struq can connect related activity so your team sees one conversation instead of fragmented records.
Yes. Approved acknowledgment, response, and consultation-scheduling steps can run after hours while clinical, treatment-planning, financing, pricing, or sensitive questions remain routed to staff.
The first focused system is designed to launch within 30 days when access, rules, and feedback are available. It can begin with one high-value inquiry source or consultation path to reduce complexity and create faster proof.
The first system prioritizes cosmetic consultations booked, missed calls recovered, coordinator handoffs, and inquiries with clear outcomes. Struq then improves priorities, timing, messaging, consultation-booking steps, and handoff rules from real results.
Yes. The first system focuses on helping more existing cosmetic inquiries reach a booked consultation. After that result is working, Struq can expand into approved consultation preparation, financing handoffs, unscheduled-treatment follow-up, cancellations, no-shows, reactivation, and other adjacent workflows.
Get a clear recommendation on the best place to start, what Struq would run, and how the first system would fit around your current practice.
30 minutes. No prep. Measurable improvement in 60 days, or we keep working at no additional cost.